Snowman Multimedia is a digital-first sports media company built For Fans, By Fans. Founded by veteran broadcaster Brian Snow, we specialize in independent play-by-play coverage, bold sports commentary, and original shows that highlight the stories the mainstream often overlooks.
We bring a fresh, fearless, and fan-first approach to the world of sports—with a focus on authenticity, access, and entertainment. Whether it’s our daily flagship show Snowman in the Morning, live alternative broadcasts of the Indianapolis Colts, Indiana Hoosiers, Indiana Fever, or That 49ers Show, we are committed to delivering sports the way real fans want them: passionate, unapologetic, and true to the game.
At the heart of our operation is Snowman SportsNet, the official broadcast division of Snowman Multimedia. Snowman SportsNet produces and streams high-quality play-by-play broadcasts across multiple platforms—including YouTube, StreamElements, and podcast feeds—covering everything from NFL and WNBA action to college football and Major League Baseball. We bring live game experiences into your home like never before, powered by expert commentary, fan-fueled energy, and next-level production.
With a growing team of contributors, analysts, and stream partners, Snowman Multimedia is on a mission to reshape how sports are experienced, especially in the Midwest and beyond. We're more than a network—we’re a community. One that celebrates underdog stories, uplifts resilient voices, and gives fans a true seat at the table.
What We Do
-
Live Play-by-Play Broadcasts
NFL • WNBA • NCAA Football • MLB • NBA
Featuring alternate commentary, fan-focused storytelling, and real-time interaction -
Original Programming
Snowman in the Morning, Full Court Fever, That 49ers Show, Saturday Football, and more -
Interactive Platforms
Streaming on YouTube, Facebook, Twitter/X, and more with overlays, live reads, and community Q&A -
Support & Recovery Campaigns
Advocating for health, family, and resilience through live fundraisers and community-based storytelling